如何超越“Don’t Buy” Button

如何超越“Don’t Buy” Button

读者评论(30)

  1. Dorausch, I have a cat you can 购买. Actually, you can just have him. 🙂

    Stelzner,很好。一个好的白皮书克服了反对意见,避免了潜在购买者转向另一种解决方案的冲动。您希望将它们牢牢地保持在销售周期中。

  2. Besides the white paper, which is definitely useful for overcoming fears, I believe the solid guarantees are very effective in building trust. As a 购买er, I have less concerns if I see for example that I can benefit from a 30 days money back guarantee.

  3. 即使我最多30分钟。每天电视都在滴答作响 ’ it couldn’t –尽管有实时图像和高级音频–与您的文章竞争;我简直无法’请在本文结尾之前进行查找。

  4. I love that- make them see themselves 购买ing- i’我试图做更多的工作“ownership” and “walking the prospect through 购买ing”Sugarman教授的技术-很棒的东西Brian-谢谢。

  5. 很棒的帖子– it’这是要做的真正困难的事情之一,以使自己与自己保持距离’重新创造并将自己想象成一个人’re writing for,…需要多年的实践,显然….

  6. In addition to the impulse 购买 factor, the human condition is most often reluctant to change in general. Buying something means bringing about change, just as having to give something up would be. 您 raise a great point when you say you need get consumers enjoying the 好处 of the product; it’然后他们会看到更改是保持不变的更好的选择。

    It’艰巨的任务。但是那’这也是为什么撰稿可行的原因。

  7. 喜欢这个博客。一世’我是房地产经纪人,我的建议是“Don’t Buy, Ask Why.” I first go over the facts about 购买ing and how they 不要’t work financially, and if the client STILL wants to 购买 (for warm and fuzzy reasons), then I can help them.
    人们享受无压力。

  8. 很好的文章。我相信那里’s research that shows that most 购买ing decisions are made in the first 30 seconds. But, I think that’用于砖和灰浆商店;不确定电子商务?

  9. 因此,出色的撰稿人必须是一位出色的神经科学家,一位出色的销售人员和一位出色的讲故事者。辛苦了!

    您 不要’不一定非要成为神经科学家,但它有助于跟上认知心理学的发展,或帮助博主阅读。 --

  10. 您’布赖恩,我再次得到了一些很棒的建议。

    那’这是我一直应用的技术– the 好处 of 购买ing a particular product and making the potential customers see themselves 购买ing it.

    创造正面形象作为追求’s result is also quite important. It quickens the time needed to make the purchasing descision and prevents future regrets of 购买ing the product.

    Concetrating on the 好处 + making the client visualize 购买ing + creating a positive image = sale.

    带着敬意,
    迪米塔尔·尼科洛夫(Dimitar Nikolov)
    生活& Business Ramblings

  11. Interesting stuff Brian. i certainly learned a few new things there. i Agree with you when you say its not just about putting a 购买 link. you really have to target users, then present the right information, at the time that particular user wants to hear it. Only then can you qualify somebody for a sale.

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